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Comfort that Cares: A Better Choice for the Environment

May 28, 2025 Smera Shaji

Comfort that Cares: A Better Choice for the Environment

Every year, World Environment Day invites us to pause and reflect- not just on the big, visible changes we can make, but the quiet, daily decisions that shape our planet’s...

Lingerie for Every Phase: Choosing Innerwear That Grows with You

May 28, 2025 Smera Shaji

Lingerie for Every Phase: Choosing Innerwear That Grows with You

A woman’s body evolves through many seasons, from adolescence to motherhood and beyond. And through every stage, the need for well-made, thoughtful innerwear remains constant. We believe lingerie should do...

In Cm

Size Chart (INCH)
Alpha Size	Waist / Hip
XS	30 / 32-33
S	32 / 34-35
M	34 / 36-37
L	36 / 38-39
XL	38 / 40-41
XXL	40 / 42-43
3XL	42 / 44-45
4XL	44 / 46-47

Bra Size Chart (CM)

Size	Under Bust (CM/M)	Over Bust (CM/M)
Size	Under Bust (CM/M)	Cup A	Cup B	Cup C	Cup D	Cup E	Cup F
28	59–64	71–74	74–76	76–79
30	64–69	76–79	79–81	81–84
32	69–74	81–84	84–86	86–89	89–92	92–94	94–97
34	74–79	86–89	89–92	92–94	94–97	97–99	99–101
36	79–84	92–94	94–97	97–99	99–101	101–104	104–106
38	84–89	97–99	99–101	101–104	104–106	106–109	109–111
40	89–94	101–104	104–106	106–109	109–111	111–114	114–116
42	94–99	106–109	109–111	111–114	114–116	116–119	119–121
44	99–104	111–114	114–116	116–119	119–121	122–124	124–127

Unit:

Size	Under Bust (CM/M)	Over Bust (CM/M)
Size	Under Bust (CM/M)	Cup A	Cup B	Cup C	Cup D	Cup E	Cup F
28	59–64	71–74	74–76	76–79
30	64–69	76–79	79–81	81–84
32	69–74	81–84	84–86	86–89	89–92	92–94	94–97
34	74–79	86–89	89–92	92–94	94–97	97–99	99–101
36	79–84	92–94	94–97	97–99	99–101	101–104	104–106
38	84–89	97–99	99–101	101–104	104–106	106–109	109–111
40	89–94	101–104	104–106	106–109	109–111	111–114	114–116
42	94–99	106–109	109–111	111–114	114–116	116–119	119–121
44	99–104	111–114	114–116	116–119	119–121	122–124	124–127

Age Group	Numeric Size	CHEST (IN CM)	CHEST (IN INCH)
6-12 Months	50	48-52	19-20.5
1-2 YEARS	55	53-57	21-22.5
2-4 YEARS	60	58-62	23-24.5
4-6 YEARS	65	63-67	25-26.5
6-9 YEARS	70	68-72	27-28.5
9-12 YEARS	75	73-77	29-30.5

India | INR ₹

You are currently shipping to India and your order will be billed in INR ₹.

Size Chart (CM)
Alpha Size	Waist / Hip
XS	75 / 80-84
S	80 / 85-89
M	85 / 90-94
L	90 / 95-99
XL	95 / 100-104
XXL	100 / 105-109
3XL	105 / 110-114
4XL	110 / 115-119

Size	UnderBust (In)	Over Bust (In)
Size	UnderBust (In)	Cup A	Cup B	Cup C	Cup D	Cup E	Cup F
28	23–24	28–29	29–30	30–31	31–32	-	-
30	25–26	30–31	31–32	32–33	33–34	-	-
32	27–28	32–33	33–34	34–35	35–36	36–37	37–38
34	29–30	34–35	35–36	36–37	37–38	38–39	39–40
36	31–32	36–37	37–38	38–39	39–40	40–41	41–42
38	33–34	38–39	39–40	40–41	41–42	42–43	43–44
40	35–36	40–41	41–42	42–43	43–44	44–45	45–46
42	37–38	42–43	43–44	44–45	45–46	46–47	47–48
44	39–40	44–45	45–46	46–47	47–48	48–49	49–50